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Advertise YOUR Business in the 2016-2017 Springfield Symphony Orchestra Program Books!

Encore is a full-color, “Playbill” sized Concert Program Book publication that reaches all SSO audience members during a given performance season. Your ad will be viewed by over 20,000 upscale patrons, which provides business owners with a cost-effective marketing tool for promoting your products or services, and demonstrating to your customers and the public that you care about the arts in our communities. The Springfield Symphony Orchestra's Program Book will publish in three editions of the Program Book, representing an entire concert season. Call (413) 733-0636 x15 for more information & to reserve your ad. 

2016 - 2017 Encore Program Book Advertising Specifications & Rates 

Ad Size
Premium Full pg. 4-5/8" x 7-1/2" $4,400
Full pg. 4-5/8" x 7-1/2" $2,800
Half pg. (horizontal) 4-5/8" x 3-1/2" $2,000
Quarter pg. (vertical) 2-1/4" x 3-1/2" $1,400
Quarter pg. (horizontal) 4-5/8" x 1-3/4" $1,400
Sixth pg. (vertical) 1-1/2" x 3-1/2" $1,000
1/12 pg. Marketplace 3.5" x 2"  $  600


  • Specifications above refer to width x height 
  • Camera-ready ad (PDF, 150 line screen) & payment due by 8/1/16 to guarantee inclusion in all 3 editions 
  • Additional time required (& fee applies) for ads that are not camera-ready, please inquire. 
  • Full color available for Full, Half & Quarter pages, add 20% to rates above
  • Marketplace formatted ads display together on a special 2-page black & white spread, and are limited to 12, so please reserve early! Marketplace advertisers may provide either: (1) logo (in PDF or JPG format), address, URL & telephone number, or (2) company business card (in standard 3.5” w x 2” h size)
  • Mid-season advertisers are welcome! Our Program Book advertising program operates on a "rolling schedule". Advertisers who join us mid-season will have their advertisement display in three consecutive Program Books, starting with the next available edition, and continuing into the next season as needed.